Collection: Veteran Founder

Old Hillside Straight Rye Whiskey "The Last Rye'd" 5 Year is a rye whiskey. It brings Sweet caramel, toasted oak, and baking spices; Full-bodied and smooth, with notes of dried fruit, baking spices, and a hint of pepper; Long and lingering, with a touch of oak and spice.

This bottle is a good fit for shoppers looking for straight rye whiskey with a clear sipping or cocktail role. Enjoy it neat, over ice, or in a Manhattan, Old Fashioned, or Sazerac.

Product Details

• Product Type: Rye Whiskey
• Style: Straight Rye Whiskey
• Proof: 104
• ABV: 52%
• Age: 5 Year
• Best For: Sipping, cocktails, gifting, and exploring distinctive whiskey brands

Tasting Notes

• Nose: Sweet caramel, toasted oak, and baking spices
• Palate: Full-bodied and smooth, with notes of dried fruit, baking spices, and a hint of pepper
• Finish: Long and lingering, with a touch of oak and spice
• Flavor Profile: Sweet caramel, toasted oak, and baking spices; Full-bodied and smooth, with notes of dried fruit, baking spices, and a hint of pepper; Long and lingering, with a touch of oak and spice

How to Enjoy

Enjoy it neat, over ice, or in a Manhattan, Old Fashioned, or Sazerac. Add a large ice cube or a small splash of water if you want a softer pour.

What Makes It Special

Old Hillside Straight Rye Whiskey "The Last Rye'd" 5 Year gives shoppers a focused straight rye whiskey option from a Black-owned whiskey brand, with a profile that works for sipping and cocktails.

Experience the exceptional smoothness and rich character of Los Hermanos 1978 Tequila Reposado, born from brothers William and Donta's love of the agave-based spirit. This award-winning Black-owned and veteran-owned tequila represents more than just premium spirits—it's a celebration of brotherhood, military service, and the power of turning passion into legacy. Distilled twice and aged for 8 months in white oak bourbon barrels, this reposado delivers notes of oak, caramel, and vanilla with a remarkably smooth finish that appeals to both tequila connoisseurs and those discovering craft spirits.

Product Details

• Spirit Type: Tequila Reposado
• Style: 100% Blue Weber Agave, Bourbon Barrel Aged
• ABV: 40% (80 Proof)
• Country / Region of Origin: Mexico / Jalisco (Highland and Lowland Regions)
• Aging: 8 months in white oak bourbon barrels
• Distillery Partner: Casa Maestri (Guadalajara, Mexico)

Experience the pure, vibrant essence of Los Hermanos 1978 Tequila Blanco, distilled twice for an exceptionally clean and smooth finish. This award-winning Black-owned and veteran-owned tequila showcases the natural character of 100% Blue Weber agave in its most authentic form. Crafted at the renowned Casa Maestri Distillery in Jalisco, Mexico, using traditional fermentation methods with natural airborne yeasts in open-air wooden vats, this blanco delivers bright citrus notes with remarkable smoothness. Perfect for sipping neat, on the rocks, or as the foundation for premium cocktails.

Product Details

• Spirit Type: Tequila Blanco (Silver/Unaged)
• Style: 100% Blue Weber Agave, Double Distilled
• ABV: 40% (80 Proof)
• Country / Region of Origin: Mexico / Jalisco (Highland and Lowland Regions)
• Aging: Unaged (bottled immediately after distillation)
• Distillery Partner: Casa Maestri (Guadalajara, Mexico)

Discover the sophisticated depth of Los Hermanos 1978 Tequila Añejo, distilled twice and aged for over 12 months in white oak bourbon barrels. This award-winning Black-owned and veteran-owned tequila represents the pinnacle of the Los Hermanos portfolio, offering rich complexity earned through extended barrel aging. Slow fermentation and distillation give a fuller, smoother flavor, ideal for sipping, contemplating, and appreciating . With deep amber color and luxurious notes of oak, vanilla, and caramel balanced with agave sweetness, this añejo celebrates the moments that allow us to slow down and connect meaningfully.

Product Details

• Spirit Type: Tequila Añejo (Aged)
• Style: 100% Blue Weber Agave, Bourbon Barrel Aged
• ABV: 40% (80 Proof)
• Country / Region of Origin: Mexico / Jalisco (Highland and Lowland Regions)
• Aging: Minimum 12 months in white oak bourbon barrels
• Distillery Partner: Casa Maestri (Guadalajara, Mexico)

Fior Blended Scotch Whisky is a blended Scotch whisky. It brings Inviting aromas of rich vanilla complemented by a subtle hint of campfire smoke; A harmonious blend of oak, chocolate, and soft spices, delivering a rounded and smooth mouthfeel; Luxuriously long and smooth, with comforting malt tones and warm salted almonds that entice you back for more.

This bottle is a good fit for shoppers looking for blended scotch with a clear sipping or cocktail role. Enjoy it neat, over ice, or in a Scotch highball.

Product Details

• Product Type: Scotch Whisky
• Style: Blended Scotch
• Proof: 86
• ABV: 43%
• Best For: Sipping, cocktails, gifting, and exploring distinctive whiskey brands

Tasting Notes

• Nose: Inviting aromas of rich vanilla complemented by a subtle hint of campfire smoke
• Palate: A harmonious blend of oak, chocolate, and soft spices, delivering a rounded and smooth mouthfeel
• Finish: Luxuriously long and smooth, with comforting malt tones and warm salted almonds that entice you back for more
• Flavor Profile: Inviting aromas of rich vanilla complemented by a subtle hint of campfire smoke; A harmonious blend of oak, chocolate, and soft spices, delivering a rounded and smooth mouthfeel; Luxuriously long and smooth, with comforting malt tones and warm salted almonds that entice you back for more

How to Enjoy

Enjoy it neat, over ice, or in a Scotch highball. Add a large ice cube or a small splash of water if you want a softer pour.

What Makes It Special

Fior Blended Scotch Whisky gives shoppers a focused blended scotch option from a Black-owned Scotch brand, with a profile that works for sipping and cocktails.

Equanimity Tequila is a Black-owned, veteran- and woman-led brand that celebrates craftsmanship, mindfulness, and cultural heritage. Founded by the Jenkins family— Gus, and Velma—the brand is rooted in a mission to create a premium tequila experience that embodies balance and calmness, as reflected in its name.

Equanimity Tequila Blanco

Product Type: Tequila

Style: Blanco (Unaged)

ABV: 40%

Equanimity Tequila Reposado

Product Type: Tequila

Style: Reposado (Aged 3 months)

ABV: 40%

Equanimity Tequila Añejo

Product Type: Tequila

Style: Añejo (Aged over 1 year)

ABV: 40%

Buy Now & Use Code URFRIENDCHARLES for 10% Off

Cask & Cane Rum is a small-batch Caribbean rum blend with Barbados listed in the current product details. It brings a smooth, balanced profile with notes of freshly pressed sugarcane, roasted almonds, subtle spice, charred oak, mild sweetness, and a slight sherry finish.

This bottle is a good fit for rum drinkers who want a versatile pour for sipping and cocktails. Enjoy it neat, over ice, or in rum cocktails when you want a refined blend with sugarcane, oak, and spice.

Product Details

• Product Type: Rum
• Style: Small Batch Caribbean Rum Blend
• ABV: 40%
• Proof: 80
• Country of Origin: Barbados
• Best For: Sipping, rum Old Fashioneds, rum Manhattans, highballs, and cocktail builds

Tasting Notes

• Nose: Fresh sugarcane, roasted almonds, subtle spice, and charred oak
• Palate: Mild sweetness, balanced rum character, oak, spice, and a slight sherry note
• Finish: Smooth and lingering with a refined, gently sweet close
• Flavor Profile: Smooth, oaky, lightly sweet, spiced, and cocktail-friendly

How to Enjoy

Drink it neat or over ice, or use it in a rum Old Fashioned, rum Manhattan, highball, or a simple cocktail with citrus and bitters.

What Makes It Special

Cask & Cane focuses on a smooth Caribbean rum blend that can move between neat pours and cocktails. Sugarcane, almond, spice, oak, and a sherry-like finish give it more depth than a basic mixing rum.

Old Hillside Straight Rye Purple Heart Tribute is a rye whiskey. It brings Bold rye spice complemented by floral undertones; A harmonious blend of caramel, vanilla, and mint, with floral accents leading to a bold, lingering spice; Initial hints of nutmeg and cinnamon, transitioning to a subtle minty backdrop.

This bottle is a good fit for shoppers looking for straight rye whiskey with a clear sipping or cocktail role. Enjoy it neat, over ice, or in a Manhattan, Old Fashioned, or Sazerac.

Product Details

• Product Type: Rye Whiskey
• Style: Straight Rye Whiskey
• Proof: 92
• ABV: 46%
• Age: 6 Year
• Best For: Sipping, cocktails, gifting, and exploring distinctive whiskey brands

Tasting Notes

• Nose: Bold rye spice complemented by floral undertones
• Palate: A harmonious blend of caramel, vanilla, and mint, with floral accents leading to a bold, lingering spice
• Finish: Initial hints of nutmeg and cinnamon, transitioning to a subtle minty backdrop
• Flavor Profile: Bold rye spice complemented by floral undertones; A harmonious blend of caramel, vanilla, and mint, with floral accents leading to a bold, lingering spice; Initial hints of nutmeg and cinnamon, transitioning to a subtle minty backdrop

How to Enjoy

Enjoy it neat, over ice, or in a Manhattan, Old Fashioned, or Sazerac. Add a large ice cube or a small splash of water if you want a softer pour.

What Makes It Special

Old Hillside Straight Rye Purple Heart Tribute gives shoppers a focused straight rye whiskey option from a Black-owned whiskey brand, with a profile that works for sipping and cocktails.

Old Hillside Kentucky Straight Bourbon Single Barrel is a 5-year single barrel bourbon bottled at 48.5% ABV / 97 proof. It brings caramel, vanilla, citrus, fig, maple, brown sugar, smoky char, and a smooth elegant finish.

This bottle is a strong fit for bourbon drinkers who like single barrel character with layered sweetness, citrus, and oak. It can be enjoyed neat, over ice, or in a spirit-forward cocktail.

Product Details

• Product Type: Bourbon
• Style: Kentucky Straight Bourbon Single Barrel
• Age: 5 years
• ABV: 48.5% / 97 Proof
• Mash Bill: 70% corn, 21% rye, 9% malted barley
• Barrel: 53-gallon barrel, char level 3

Tasting Notes

• Nose: Caramel, vanilla, citrus, fig, and smoky char
• Palate: Maple, caramel, citrus, fig, and brown sugar
• Finish: Smooth and elegant

How to Enjoy

Serve neat, over ice, or in a spirit-forward bourbon cocktail.

What Makes It Special

This single barrel bourbon combines a 5-year age statement, a listed mash bill, and layered fruit, caramel, oak, and spice.

Ingenious Gin is an American-made Old Tom Gin with a smooth, slightly sweet profile. It brings traditional juniper together with subtle citrus, spice, and balanced botanicals for a softer gin style that is approachable for both gin fans and newer drinkers.

This bottle is a good fit for shoppers who want a gentler gin that still works in classic cocktails. Enjoy it in a Tom Collins, gin and tonic, gimlet, or simple highball when you want a smooth botanical base with a touch of sweetness.

Product Details

• Product Type: Gin
• Style: Old Tom Gin
• ABV: 40%
• Country of Origin: United States
• Best For: Tom Collins, gin and tonics, gimlets, highballs, and approachable gin cocktails

Tasting Notes

• Nose: Traditional juniper with subtle citrus and spice
• Palate: Smooth and slightly sweet with balanced botanicals, juniper, citrus, and gentle spice
• Finish: Clean and refreshing with lingering juniper and a touch of sweetness
• Flavor Profile: Smooth, slightly sweet, botanical, approachable, and easy to mix

How to Enjoy

Use Ingenious Gin in a Tom Collins, gin and tonic, gimlet, or citrus highball. The softer Old Tom profile also works well in cocktails where a standard dry gin may feel too sharp.

What Makes It Special

Ingenious Gin takes the Old Tom style in an American direction. Its smoother and slightly sweeter profile makes it a practical choice for shoppers who want gin flavor without an overly dry finish.

An Artisanal Vodka Celebrating Diversity and Craftsmanship

Discover the essence of elegance with Kalos Kaleidoscope of Vodka, an ultra-premium, gluten-free spirit meticulously handcrafted in small batches in the picturesque hills of Southern California. Distilled six times by passionate artisans, Kalos offers a smooth, refined taste that delights the palate.

Product Details

• Product Type: Vodka
• Style: Ultra-Premium, Small Batch
• ABV: 40% (80 Proof)
• Country: United States
• Region: Southern California